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Hauser & Associates’ experience in consumer marketing research extends to many areas. We design comprehensive, custom studies that address marketing research needs at the brand, category and industry level. These Ad-
• Advertising Testing
• Awareness and usage studies
• Beta Tests
• Brand equity studies
• Concept and concept/product tests
• In-
• Legal studies
• Market and Segmentation studies
• Name evaluation
• Pantry Checks
• Price Sensitivity Studies
• Problem detection studies
• Product performance audits
• Sampling Effectiveness Studies
• Tracking studies
Hauser & Associates' scope of expertise spans all aspects of the study -
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